Demo Project — not a completed client engagement
Websites
Recurring Cleaning Service Site
Cleaning Services
Northline
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Strategy
Research-led planning
Design
Interfaces that convert
Launch
Fast, measurable results
Challenge
Demonstration scenario: a cleaning company whose site emphasized price over trust, in a category where letting someone into your home is the real decision being made.
Strategy
Rebuilt around trust signals — background-checked staff, insurance, real reviews — with easy recurring booking as the primary CTA.
Implementation
Next.js site with an embedded recurring-booking widget and LocalBusiness structured data.