Demo Project — not a completed client engagement
Websites
Dental Practice Booking Site
Dental
Northline
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Strategy
Research-led planning
Design
Interfaces that convert
Launch
Fast, measurable results
Challenge
Demonstration scenario: a dental practice whose booking flow required a phone call, losing anxious or unfamiliar patients who wanted to self-serve first.
Strategy
An online booking path alongside enough procedure and comfort-focused information to reduce first-visit anxiety before a patient calls.
Implementation
Next.js site with an embedded booking widget, LocalBusiness structured data, and a procedure-page template reused across services.