Demo Project — not a completed client engagement
E-commerce
Headless Commerce Storefront
E-commerce
Fieldmark
ShopCollectionsSale
Cart (2)AllBagsOuterwear
Canvas Weekender
(40)
$160$128
Studio Tote
(32)
$64
Field Jacket
(32)
$210
Wool Scarf
(40)
$60$48
Leather Belt
(32)
$72
Travel Kit
(40)
$36
Challenge
Demonstration scenario: a mid-size catalog store whose faceted navigation generated thousands of duplicate, unindexable filter-combination URLs.
Strategy
Rebuild the storefront on a headless architecture with canonical and crawl controls on faceted URLs, and a category-page template built around differentiated content per category.
Implementation
Next.js storefront with server-rendered category and product pages, structured product data for rich results, and a streamlined checkout flow.