Demo Project — not a completed client engagement
Websites
24/7 Plumbing Dispatch Site
Plumbing
Northline
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Strategy
Research-led planning
Design
Interfaces that convert
Launch
Fast, measurable results
Challenge
Demonstration scenario: a plumbing company losing map-pack visibility to competitors with tighter service-area pages and more consistent review volume.
Strategy
Rebuilt service-area architecture with genuinely distinct per-city content and a review-request workflow triggered right after job completion.
Implementation
Next.js site with structured data matched to Google Business Profile categories, and a click-to-call-first mobile layout for after-hours searches.